- To plan, design and implement a data management system to inform the functions and activities of inbound and outbound sales teams.
- To create a management solution to streamline leads and sales deals.
- Transformation of data across systems and platforms to enable analysis and performance tracking.
- Creation of an internal employee dashboard to track performance against key performance indicators.
- Development of a framework to handle sales deals and lead pipelines.
- Advanced analytical models enable the organisation to learn from previous sales campaigns and activities and to use prescriptive analytics to forecast future sales and projects.
- Data analytics assists the organisation in understanding and informing decisions and actions relating to the allocation of resources, leading to improved productivity and sales performance.